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SEO Logic® Copyright and Trademark Information: SEO Logic® Trademark Infringement Cases
SEO Logic® and SEO2® (SEO2, SEO SQUARED) are registered trademarks owned by Mir Internet Marketing, Inc., a Chicago Internet marketing firm established in 1996. All material on this Web site has been Registered with the United States Copyright Office.
SEO Logic® Trademark Infringement Cases
Mir Internet Marketing, Inc. v. Aquo Interactive
Michael Taus of Aquo Interactive purchased the domain name SEOLOGICS.COM and launched a Web site at the domain to promote Aquo Interactive as search engine optimization experts. In addition, Aquo created hundreds of links pointing to the SEOLOGICS.COM Web site from several properties they own, including BigFunWeb.com, Magven.com, Aquo.com, and WeboArt.com. SEO Logic sent Michael Taus of Aquo Interactive a Cease and Desist letter on February 13, 2007, insisting that he take down the Web site immediately, stop infringing on our trademark rights, and turn over the SEOLOGICS.COM domain to Mir Internet Marketing, Inc. Mr. Taus's reaction was to edit the code on the site, turning the site into an RSS feed gathering site about search engine optimization and to put invisible text links at the bottom of every page of the site which pointed to the SEO services page on the Aquo site, a clear violation of Google's Quality Guidelines (
Webmaster Help Center > Hidden Text and Links) and an obvious demonstration of his commitment to using our trademark for his own commercial gain and to hiding that from us. Michael Taus then claimed that he was no longer using the site for commercial gain, that the site was purely educational in nature, and that he therefore was not subject to our claim of infringement.
On April 23, 2007, we submitted a Complaint to the National Arbitration Forum. On June 5, 2007, the Arbitrator ruled that Aquo Interactive must turn the domain name over to Mir (
DECISION: Mir Internet Marketing, Inc. v. Aquo Interactive). As you can see, the domain
SEOLOGICS.COM now points to this site.
Mir Internet Marketing, Inc. v. Startlogic, Inc.
In Summer 2007, Startlogic used Mir’s SEO Logic trademark on Startlogic’s website. Mir later filed a lawsuit against Startlogic in United States District Court for the Northern District of Illinois. The parties resolved their differences in a Settlement Agreement executed in June 2008, and Startlogic is no longer using Mir’s trademark.
Mir Internet Marketing, Inc. v. Value IT Solutions
On January 14, 2008, the Arbitrator ruled that Value IT Solutions must turn over the domain SEOLOGIC.IN to Mir (
DECISION: Mir Internet Marketing, Inc. v. Value IT Solutions [
View as HTML]). As you can see, the domain
SEOLOGIC.IN now points to this site.